Crown & Caliber is a modern new, and pre-owned ecommerce watch store. They believe in giving customers confidence and peace of mind when buying and selling timepieces online. This niche service required a robust ecommerce platform to support complex back-end needs while providing customers with a superior shopping experience.
As Shopify Partners, our team synced with Shopify Plus teams and SugarCRM. Together we developed a multifaceted website that includes:
A user shopping experience allowing to apply advanced searches and filters using API integrations
Product description pages that translate the intricacies of rare and antique watches
Ability to customers to upload the watch information for appraisal and sale
Expanded technology options for Crown & Caliber to better manage products and services
The Shopify Plus platform enabled Crown & Caliber to grow and sell single item merchandise of $100,000—significantly outperforming competitor offerings.