Each year, Google recognizes the achievements of top-performing digital marketing partners across the globe by awarding Premier Partner status as part of the Google Partners program. These companies are among the top 3% of Google Partners in their respective countries, and it is the most exclusive tier of Google’s partner program.
We are proud to wear this exclusive “badge,” but what does that mean for our team and clients?
In this blog post, we will explain what it means to be a Google Premier Partner, the benefits of working with one, and the importance of this certification for our clients.
What Is a Google Premier Partner?
A Google Premier Partner is a digital agency that has been certified by Google as having met certain criteria. The requirements include: high customer satisfaction scores; expertise in search engine optimization (SEO) and pay-per-click (PPC) campaigns; demonstrated success with client campaigns; successful management of large or complex accounts; use of best practices when managing campaigns; and commitment to training staff on the latest industry developments. It also requires managing a substantial amount of spend.
By meeting these criteria, Acadia has earned the title of “Google Premier Partner” – one of the most prestigious titles in digital marketing.
Benefits to our clients of working with a Google Premier Agency
When you work with a certified agency like Acadia, you have access to exclusive resources such as advanced training materials, consumer insights reports, access to beta products before they are released publicly, and more. Not only do we get standard agency-level account and technical help from Google, but a direct line of communication with Google sales and product leadership.
Premier partners are also eligible to receive Google Ads credits for new clients' advertising budgets.
Being part of this elite group means that our clients get the most advanced tools and insight available on the market today – helping them achieve their goals faster than ever before.
Our team works harder as a Google Premier Agency
This certification demonstrates our commitment to providing exceptional service for each of our clients. As part of this elite group, we are held to a higher standard when it comes to delivering results for our clients’ campaigns.
And being Google, there is an element of gamification that we love to get involved with. The annual Premier Partner Awards celebrate excellence in digital marketing. It's always exciting to be on this list and spur a little competition among our fellow agency practitioners.
Most of all, our team wears this badge with pride and works hard every day to ensure that we meet these high standards that have been set for us.