Acadia is thrilled to announce that our teams have been shortlisted in all three categories entered for the 2026 US Search Awards, earning recognition for breakthrough innovation across search optimization, AI-driven content scaling, and advanced attribution modeling. The US Search Awards celebrate the best in search, PPC, and content marketing. Acadia’s nominations showcase how our cross-functional teams leverage artificial intelligence and data-led strategies to solve complex client challenges in the modern search ecosystem: Best AI…

As marketing budgets face increased scrutiny, media teams across the industry are re-evaluating the long chain of ad tech intermediaries sitting between a brand’s media spend and the end consumer. In a recent Ad Age feature by Brandon Doerrer, Acadia COO Chad Crowe shared how advancing AI tools-like AI-assisted coding and custom internal development-are giving modern agencies the power to simplify tech stacks, reduce intermediary fees, and deliver more direct value to clients. Key Takeaways…

In a recent roundup for Net Influencer, Margot Dukes Eddy, Partner and Head of Social at Acadia, joined 50 industry experts to share key creator strategy adjustments brands should prioritize for the back half of 2026. As creator content increasingly powers performance media-now accounting for 44% of paid creative-Margot outlined Acadia’s three-fold framework for brands navigating an increasingly crowded ecosystem: Key Takeaways from Margot Dukes Eddy’s Feature: Prioritize Allowlisting & Spark Ads: Build explicit allowlisting…

We are excited to announce that Jared Belsky, CEO of Acadia, was recently featured in The Internationalist’s Trendsetters series, in a conversation exploring trust, collaboration, and the future of the marketing industry. The interview, published July 7, 2026, centers on Acadia’s decision to return media rebates to nearly 50 clients rather than retain them as agency profit, a move Belsky frames as a matter of trust rather than economics. “We can’t all bemoan the trust…

Acadia is thrilled to share that Julie Spear, our Head of Retail Marketplace Services, has been named one of Adweek’s Commerce All-Stars 2026, a prestigious inaugural list celebrating the top executives driving innovation across retail media and commerce. Julie was recognized for her outstanding leadership and impact in the space: “Her unit is Acadia’s fastest-growing, raising revenue by 40% year-over-year in 2025 and EBITDA by over 60% due to developing new retail channels and tools,…

In a recent article for Ad Age, Acadia’s CEO, Jared Belsky, outlines why brand marketers must proactively audit their ad tech ecosystems before structural inefficiencies compromise their campaigns. Jared argues that waiting for a crisis to hit introduces a costly “dysfunction tax,” whereas continuous oversight safeguards media investments and protects agency-client trust. Key Takeaways from Jared Belsky’s Feature: Proactive Governance: Audits should be routine health checks to optimize performance and contracts, not punitive measures taken…

We are thrilled to announce that Acadia took home three distinct honors at the Shorty Awards last night, along with the highly coveted Audience Honor in every single category we submitted for. This incredible achievement highlights our social team’s dedication and creative excellence, proving that strategic, high-quality content can go toe-to-toe with giant brands and massive budgets. The awards span three diverse categories, each representing the phenomenal work our teams do to elevate our clients’…

In a recent ANA article, Acadia’s CEO and co-founder Jared Belsky is examining growing concerns around transparency in agency compensation models. The piece highlights Belsky’s push for greater accountability after returning publisher rebates to 53 clients and calling for clearer industry standards around media spending and agency fees. “This is an agency fraud problem, and candidly, a client undereducation problem,” said Belsky. “Agencies are stewards of their clients’ money. They should make a fair wage,…

In a recent Digiday feature, Alan Carroll, Head of Paid Media at Acadia, highlights the practical upside of Meta’s new AI connectors, emphasizing that workflow efficiency – not just performance gains – could be the most immediate impact for advertisers managing campaigns at scale. He notes that while AI has the potential to streamline manual processes, the real question is whether deeper integration will go beyond incremental improvements. Read the Article

Ross Walker, Director of Retail Media at Acadia, was featured in a commentary published by MediaPost on April 28, 2026. Ross outlines six strategies to make Prime Day more profitable, focusing on margin discipline, AI optimization through Amazon’s Rufus, and structured full-funnel planning. He emphasizes earlier preparation, increased competition, and shifting consumer behavior as key factors shaping this year’s approach. Read the Article

In a recent Digiday feature exploring why marketers continue to flock to the Cannes Lions International Festival of Creativity despite economic headwinds and global tensions, Acadia CEO Jared Belsky shared his perspective on the industry’s obsession with the event. “People want to say it’s FOMO, but I think it’s worse than that,” Belsky told Digiday. “I think it’s the fear of believing you’re irrelevant if you’re not there.” By opting for U.S.-based conferences and prioritizing…

We are thrilled to share that Acadia’s CEO, Jared Belsky, has been named to Adweek’s inaugural 2026 Agencies Vanguard. The inaugural list features the standout leaders, advocates, and growth drivers in an industry landscape that demands bold action every day. Belsky nominated Julie Spear, Partner, Head of Retail Marketplace Services at Acadia, as the next leader at the helm of Acadia‘s fast-growing retail media business. You can access the full 2026 Agencies Vanguard List on…