Acadia In the News
AdAge: Ad Measurement—3 Ways to Effectively Evaluate Marketing Performance
Acadia CEO Jared Belsky was published in a October 18, 2024 AdAge Op-Ed, “Ad measurement-3 ways to effectively evaluate marketing performance” Belsky highlights the fact that too many brands gauge their performance in averages. A practice that as a whole may seem positive, but when you look closer most brands last dollar spent is as…
AdAge: Ad Measurement—3 Ways to Effectively Evaluate Marketing Performance
Acadia CEO Jared Belsky was published in a October 18, 2024 AdAge Op-Ed, “Ad measurement-3 ways to effectively evaluate marketing performance” Belsky highlights the fact that too many brands gauge their performance in averages. A practice that as a whole may seem positive, but when you look closer most brands last dollar spent is as…
Acadia Named Finalist in the 9th Annual Shorty Impact Awards
Acadia is proud to announce we’ve been named a finalist for the 9th Annual Shorty Impact Awards. We’ve been named a finalist in the ‘Local Campaign’ category for our work with Atlanta Mission and their “Invisible Mission” campaign. “We’re extremely proud of the work we’ve done with the Atlanta Mission and their ‘Invisible Mission’ campaign,…
Acadia Named Finalist in the 9th Annual Shorty Impact Awards
Acadia is proud to announce we’ve been named a finalist for the 9th Annual Shorty Impact Awards. We’ve been named a finalist in the ‘Local Campaign’ category for our work with Atlanta Mission and their “Invisible Mission” campaign. “We’re extremely proud of the work we’ve done with the Atlanta Mission and their ‘Invisible Mission’ campaign,…
MediaPost Op-Ed: A $5 Million Budget Is Enough
Acadia CEO Jared Belsky was published in a September 30, 2024 MediaPost Op-Ed, “A $5 Million Budget Is Enough” Belsky highlights the fact that too many brands think a $5M budget is too low, when in fact it’s completely normal for the mid-market. ‘You need to double your impact, not your budget.’ Read the entire article here on MediaPost.
MediaPost Op-Ed: A $5 Million Budget Is Enough
Acadia CEO Jared Belsky was published in a September 30, 2024 MediaPost Op-Ed, “A $5 Million Budget Is Enough” Belsky highlights the fact that too many brands think a $5M budget is too low, when in fact it’s completely normal for the mid-market. ‘You need to double your impact, not your budget.’ Read the entire article here on MediaPost.
AdAge: 5 Marketing Strategies To Help Your Brand Stand Out During Election Season
Acadia COO Chad Crowe was featured in an AdAge Op-Ed that was published on September 19th, 2024. The article focuses on the ‘5 marketing strategies to help your brand stand out during election season’. You can read an excerpt of the piece below read the full article here. Advertisers need a new approach for this…
AdAge: 5 Marketing Strategies To Help Your Brand Stand Out During Election Season
Acadia COO Chad Crowe was featured in an AdAge Op-Ed that was published on September 19th, 2024. The article focuses on the ‘5 marketing strategies to help your brand stand out during election season’. You can read an excerpt of the piece below read the full article here. Advertisers need a new approach for this…
Acadia Shortlisted for Two 2024 Digiday Awards
Acadia is very happy to share that we’ve been shortlisted for Digiday’s 2024 awards. We’ve been shortlisted for two awards in 2024. Our work with U Beauty has been shortlisted for the first ever Best Use of Retail Media: awarding the use of retail media that most effectively utilized media channels to drive awareness, engagement and/or sales….
Acadia Shortlisted for Two 2024 Digiday Awards
Acadia is very happy to share that we’ve been shortlisted for Digiday’s 2024 awards. We’ve been shortlisted for two awards in 2024. Our work with U Beauty has been shortlisted for the first ever Best Use of Retail Media: awarding the use of retail media that most effectively utilized media channels to drive awareness, engagement and/or sales….
Acadia In The News: The Drum – Is It Better To Build Agency Capability Or Buy It In?
Acadia CEO Jared Belsky was featured in a September 13th article by The Drum answering the question, “Is it better to build agency capability or buy it in?” You can read Jared’s response below: “Build where you can, buy when you have to. Acquisition is harder than people assume. In addition to time and capital, it takes…
Acadia In The News: The Drum – Is It Better To Build Agency Capability Or Buy It In?
Acadia CEO Jared Belsky was featured in a September 13th article by The Drum answering the question, “Is it better to build agency capability or buy it in?” You can read Jared’s response below: “Build where you can, buy when you have to. Acquisition is harder than people assume. In addition to time and capital, it takes…
Acadia Named Finalist in Amazon Ads Partner Awards
Acadia is proud to share we’ve been named a finalist for the 2024 Amazon Ads Partner Awards in the Challenger category. Our work with premium beauty brand U Beauty was selected among three other finalists for the Americas region award. Click here to see the full list of finalists. You can read more about our work with U…
Acadia Named Finalist in Amazon Ads Partner Awards
Acadia is proud to share we’ve been named a finalist for the 2024 Amazon Ads Partner Awards in the Challenger category. Our work with premium beauty brand U Beauty was selected among three other finalists for the Americas region award. Click here to see the full list of finalists. You can read more about our work with U…
Acadia Named 2024 US Search Awards Finalist
Acadia is proud to announce that we’ve been named a finalist of the 2024 US Search Awards. Our work with SkyZone has been shortlisted for the Best Use of Search – Travel/Leisure (PPC). We’re incredibly proud of this recognition and it is a testament to Acadia’s ability to identify an unknown opportunity and work collaboratively across…
Acadia Named 2024 US Search Awards Finalist
Acadia is proud to announce that we’ve been named a finalist of the 2024 US Search Awards. Our work with SkyZone has been shortlisted for the Best Use of Search – Travel/Leisure (PPC). We’re incredibly proud of this recognition and it is a testament to Acadia’s ability to identify an unknown opportunity and work collaboratively across…
Acadia Wins Creative & Media AOR For Fresh Thyme Markets
July 15, 2024 – Acadia has been named agency of record for Fresh Thyme Markets. Acadia will handle a wide range of integrated digital media services including paid media and Creative. This is a unique opportunity for Acadia to showcase the power of having creative and media/analytics all under one roof and working together every…
Acadia Wins Creative & Media AOR For Fresh Thyme Markets
July 15, 2024 – Acadia has been named agency of record for Fresh Thyme Markets. Acadia will handle a wide range of integrated digital media services including paid media and Creative. This is a unique opportunity for Acadia to showcase the power of having creative and media/analytics all under one roof and working together every…