Acadia In the News

Margot Dukes Eddy Featured in Digiday for Rethinking Social Creative at Acadia
June 16, 2025

We’re proud to share that Margot Dukes Eddy, Partner and Head of Social at Acadia, was featured in Digiday for leading the shift in how brands approach social creative-integrating media, strategy, and production under one roof. The piece highlights how Acadia’s agile, impact-focused approach is helping brands like TruBar and Perkins streamline creative and media to drive performance and engagement. You can read the full article in Digiday below, along with Margot’s LinkedIn reflection on…

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Margot Eddy Recognized in AdAge as a Top Leader Driving Personalization Through AI and Tech
April 28, 2025

We are excited to announce that Margot Dukes Eddy, Partner, Head of Social at Acadia, was recognized in AdAge as one of 15 agency executives leading the charge for personalization through AI and other tech innovations. You can read the entire article in AdAge by following the link below. Margot also shared her thoughts in a post on LinkedIn. You can read it in full below. Read the Original Piece

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AdWeek: 2025 Media Plan of the Year Jury Announced
April 28, 2025

We’re thrilled to announce that Jared Belsky, CEO and Co-Founder of Acadia, will be a part of the judging panel for Adweek’s 2025 Media Plan of the Year Awards. The panel will select winners across 28 categories, including the best campaigns, the best use of emerging technologies, and the best use of media by channel. You can learn more about the awards and read the entire article on AdWeek by following the link below. Read the…

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DIGIDAY: Retail Media Was Built for Growth. Now, It’s Being Rebuilt for Risk
April 11, 2025

Acadia was featured in an April 11th DIGIDAY article about how tariffs complicate retail media prompting a push for flexible deals. Julie Spear, Partner and Head of Retail Marketplace Services at Acadia, and Patrick Petriello, Director of Retail Marketplace Strategy at Acadia shared their perspectives about the topic. “There’s going to be desire for many businesses to go further down the funnel and focus on ROAS but that can be manipulated relatively easily, whether it’s…

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MediaPost: Acadia Acquires Amazon Accelerator Crush
April 8, 2025

Acadia was featured in an April 8th MediaPost article on our acquisition of Amazon-focused ecommerce consultancy Crush. You can read the entire article on MediaPost by following the link below. Read the Original Piece

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AdExchanger: Acadia Acquires Crush, Merging Two Retail Media And Marketplace Agencies
April 8, 2025

Acadia was featured in an April 8th AdExhanger article on our acquisition of Amazon-focused ecommerce consultancy Crush. Acadia CEO Jared Belsky had this to say on the news, “We are in an industry where clients always call agencies a cost center and they’re never happy with the fee they’re paying. Crush flips that notion by earning revenue only when the client tangibly grows its business” You can read the entire article on AdExhanger by following…

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Acadia Acquires Amazon Accelerator CRUSH
April 8, 2025

Acadia Acquires Amazon Accelerator CRUSH Move Creates First Elite, Full-Spectrum Retail Agency April 8th, 2025-Acadia(acadia.io), a digital marketing agency created to super-service the mid-market, is extending its focus in Retail Media and marketplaces with the acquisition of CRUSH (crushamazon.com), a full-service Amazon marketplace agency that works with fast-growing and retail-first brands. The move makes Acadia the first elite, full-spectrum retail advertising agency. Founded by Matthew Rosenfeld in 2022, CRUSH quickly became a go-to Amazon partner…

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AdWeek: Indie Agency Acadia Scoops Up Crush
April 8, 2025

Acadia was featured in an April 8th AdWeek article on our acquisition of Amazon-focused ecommerce consultancy Crush. You can read more about the acquisition and Acadia’s growth journey by clicking here. Read the Original Piece

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DIGIDAY: Target’s Ad Business Had a Good Year, but Can It Become a Retail Media Powerhouse?
March 17, 2025

Target’s ad business had a good year, but can it become a retail media powerhouse? Acadia’s Director of Retail Media, Ross Walker, was featured in a March 17th DIGIDAY article about this topic. You can read his full quote and the entire article here. Read the Original Piece

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Jared Belsky is Ad Age’s 2025 Agency Executive of the Year
March 10, 2025

Acadia is proud to announce that CEO and Co-Founder Jared Belsky has been named AdAge’s 2025 Agency Executive of the Year. This is the 2nd consecutive year Acadia has been recognized on the A-List. In 2024, Acadia was named Performance Marketing Agency of the Year. You can read more about Jared’s recognition and all the 2025 A-List winners here. Jared shared his thoughts on the A-List award in a Mar 10, 2025 LinkedIn post:

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