Amazon DSP is a demand-side platform that allows you to programmatically buy ads to reach new and existing audiences on and off Amazon. Now brands can reach exclusive audiences to attract new customers easier than ever before.
Amazon holds access to some of the most exclusive shopper data. With over 25 years of observing and collecting shopper data, Amazon has made their first-party shopper data available to advertisers — allowing brands to unluck valuable customer information to reach more customers.
Amazon DSP blends programmatic advertising with performance marketing, enabling brands to track actual conversions and sales.
With this service, brands can introduce themselves to Amazon shoppers on Amazon sites, across the web, and mobile apps using Desktop and Moble display ads, banner ads, and in-stream video ads.
Ad inventory identifies and activates against powerful segments of Amazon shoppers with purchase intent. Meaning your ads are seen by customers when they’re most likely to buy.
Our team at Acadia seamlessly manages your Amazon DSP services so that you can focus on other areas of your business needs. We help you drive brand awareness through strategic marketing with Acadia — reaching Amazon shoppers based on past behaviors or interests, demographics, and more.
Amazon DSP Key Benefits
Reach category shoppers
Amazon DSP Management Services
At Acadia, our team helps plan your marketing strategy with insights and measure results with performance reporting, ensuring strong ROI.
Amazon DSP Management Services Include:
Full Funnel Reporting with analysis of key metrics from awareness to purchase
Campaign insights & optimization recommendations