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Find our latest insights from industry experts, clients, and the Acadia network.
“Your offer is not eligible for advertising” – Troubleshooting Amazon PPC Eligibility Issues {Video}
Amazon Sellers and Vendors sometimes encounter issues with their ad campaigns showing. Usually, Amazon provides some explanation as to why the ad campaigns have been paused or are ineligible to run. But as we encountered recently, the explanation and solution can be perplexing.
“Your offer is not eligible for advertising” – Troubleshooting Amazon PPC Eligibility Issues {Video}
Amazon Sellers and Vendors sometimes encounter issues with their ad campaigns showing. Usually, Amazon provides some explanation as to why the ad campaigns have been paused or are ineligible to run. But as we encountered recently, the explanation and solution can be perplexing.
What Google Not Deprecating 3rd Party Cookies Means For Brands
In a blog published on Jul 22, 2024 Google announced that its long awaited plan to deprecate 3rd-party cookies on Chrome is likely not happening. The blog stated that given how much work it would take and the interruptions it would cause the digital ad industry, Google is looking for other options to keep 3rd…
What Google Not Deprecating 3rd Party Cookies Means For Brands
In a blog published on Jul 22, 2024 Google announced that its long awaited plan to deprecate 3rd-party cookies on Chrome is likely not happening. The blog stated that given how much work it would take and the interruptions it would cause the digital ad industry, Google is looking for other options to keep 3rd…
Amazon Prime Day 2024 – The Results
Prime Day 2023 recap is here! How does your brand’s Prime Day performance compare? Read on to find out!
Amazon Prime Day 2024 – The Results
Prime Day 2023 recap is here! How does your brand’s Prime Day performance compare? Read on to find out!
The Pros and Cons of Selling Through 3rd Party Retailers on Amazon
Listing and managing products on Amazon is a huge undertaking. Brands have to monitor listings, provide customer service, set pricing and navigate the complex world of the Amazon marketplace. Allowing a third party retailer (also known as a reseller or distributor) to take on some of that responsibility can make listing on Amazon a lot easier.
The Pros and Cons of Selling Through 3rd Party Retailers on Amazon
Listing and managing products on Amazon is a huge undertaking. Brands have to monitor listings, provide customer service, set pricing and navigate the complex world of the Amazon marketplace. Allowing a third party retailer (also known as a reseller or distributor) to take on some of that responsibility can make listing on Amazon a lot easier.
SEO Customer Journey: Connect with Your Customers Through Google Better
In a blog published on Jul 22, 2024 Google announced that its long awaited plan to deprecate 3rd-party cookies on Chrome is likely not happening. The blog stated that given how much work it would take and the interruptions it would cause the digital ad industry, Google is looking for other options to keep…
SEO Customer Journey: Connect with Your Customers Through Google Better
In a blog published on Jul 22, 2024 Google announced that its long awaited plan to deprecate 3rd-party cookies on Chrome is likely not happening. The blog stated that given how much work it would take and the interruptions it would cause the digital ad industry, Google is looking for other options to keep…
What to Know About Server-Side Tracking, a Solution for a Cookie-Free Future
By the end of this year, Google will have stamped out the internet’s last remaining third-party cookies. Cue the funeral hymns. There’s no need to panic. While third-party cookies fueled a new era of digital marketing, the blanket loss of its tracking and targeting capabilities knocks every brand and agency back to the same starting…
What to Know About Server-Side Tracking, a Solution for a Cookie-Free Future
By the end of this year, Google will have stamped out the internet’s last remaining third-party cookies. Cue the funeral hymns. There’s no need to panic. While third-party cookies fueled a new era of digital marketing, the blanket loss of its tracking and targeting capabilities knocks every brand and agency back to the same starting…
Amazon Has Marked My Product as a Pesticide – What Do I Do?
Amazon has marked my product as a pesticide. What do I do? We offer a guide on how to fight Amazon and reinstate your listings.
Amazon Has Marked My Product as a Pesticide – What Do I Do?
Amazon has marked my product as a pesticide. What do I do? We offer a guide on how to fight Amazon and reinstate your listings.
Understanding Single-View Customer Identification Process
In a blog published on Jul 22, 2024 Google announced that its long awaited plan to deprecate 3rd-party cookies on Chrome is likely not happening. The blog stated that given how much work it would take and the interruptions it would cause the digital ad industry, Google is looking for other options to keep 3rd…
Understanding Single-View Customer Identification Process
In a blog published on Jul 22, 2024 Google announced that its long awaited plan to deprecate 3rd-party cookies on Chrome is likely not happening. The blog stated that given how much work it would take and the interruptions it would cause the digital ad industry, Google is looking for other options to keep 3rd…
How to Save Your Historical Data From the New Google Analytics
In July of last year, Google began sunsetting the legacy version of Google Analytics, commonly known as Universal Analytics (UA). In its place was the fully revamped Google Analytics 4 (GA4), first introduced as “App + Web” in 2019 and officially renamed GA4 in 2020. Marketers buckled up for a bumpy ride, preparing to transition…
How to Save Your Historical Data From the New Google Analytics
In July of last year, Google began sunsetting the legacy version of Google Analytics, commonly known as Universal Analytics (UA). In its place was the fully revamped Google Analytics 4 (GA4), first introduced as “App + Web” in 2019 and officially renamed GA4 in 2020. Marketers buckled up for a bumpy ride, preparing to transition…
Unveiling Google’s Secrets: How the Latest Leak Changes the SEO Game
Google’s recent documentation leak offers rare insights into its search algorithms. Shared by Rand Fishkin and analyzed by Michael King, these findings can reshape our SEO strategies. Here are the key takeaways and their implications for our work. The Reality of Site-Level Authority Despite Google’s claims, the leaked documents confirm a “siteAuthority” metric. This means…
Unveiling Google’s Secrets: How the Latest Leak Changes the SEO Game
Google’s recent documentation leak offers rare insights into its search algorithms. Shared by Rand Fishkin and analyzed by Michael King, these findings can reshape our SEO strategies. Here are the key takeaways and their implications for our work. The Reality of Site-Level Authority Despite Google’s claims, the leaked documents confirm a “siteAuthority” metric. This means…