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    We are a trusted growth agency that delivers results via technology, digital media, retail marketplace & analytics expertise to help brands and companies out-flank their competition.

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    TRUBAR Bites Into a 48% Lift in Retail Marketplace Sales With Bold Creative

    Amazon MarketingAmazon Paid Advertising Management ServicesInstacart AdvertisingPaid SearchPerformance CreativeWalmart Marketplaces
    Read Case Study

    Fresh Thyme Gets a 8% Lift in Visitation Across 70+ Stores

    Analytics and IntelligencePaid SearchPaid SocialPerformance Creative
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    European Wax Center Drives over 20x ROI Across 1,100 Locations

    Search Engine Optimization
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Smarter Targeting, Better Results: What AMC Actually Changes About Amazon Advertising

By Ross Walker | September 16, 2026

Ross Walker is the Director of Retail Media at Acadia. For most of the last decade, running Amazon Ads at scale meant accepting a certain amount of waste as the…

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Advertising Is Only 1/3 of Winning on Amazon

By Matt Rosenfeld | September 3, 2026

✍️ Matt Rosenfeld is President of CRUSH, an Acadia Company. With AI transforming the search landscape and constant updates to the platform, sellers often treat Amazon like a chaotic, blank canvas…

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Amazon DSP for Non-Endemic Brands: Why 2026 Is Different

By Ross Walker | July 7, 2026

Ross Walker is the Director of Retail Media at Acadia. The “Amazon DSP for non-endemic brands” story has existed for years, but it remained mostly a conference-panel talking point rather…

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Build a Winning Media Strategy for Prime Day 2026

By Carel van Rooyen | May 14, 2026

Carel van Rooyen is a Retail Media Manager. On the go? Listen to this in audio format on the Ecommerce Braintrust. Prime Day is no longer just a sales spike. It’s…

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How To Prepare For Prime Day 2026: Operational And Organic Tactics

By Michael Childers | April 25, 2026

Michael Childers is a Retail Marketplaces Account Manager. On the go? Listen to this in audio format on the Ecommerce Braintrust. We’re officially in the calm before the storm. Prime…

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Advertising in the Age of Rufus: Breaking Down Sponsored Product Prompts

By Ross Walker | April 15, 2026

Ross Walker is the Director of Retail Media at Acadia. Meta: Amazon just moved Sponsored Products Prompts to general availability and started charging for them. Here’s what that means, why…

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Taming the Organic Wild: Rewriting Organic Strategy in the AI Era (Part 2)

By Gary Hammerschlag | March 19, 2026

Gary Hammerschlag is a Team Lead of Account Strategy – Retail Marketplaces. Matt Rosenfeld is President – CRUSH, an Acadia Company. This is Part 2 of a two-part series on…

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Taming the Organic Wild: Rewriting Organic Strategy in the AI Era (Part 1)

By Gary Hammerschlag | March 4, 2026

Gary Hammerschlag is a Team Lead of Account Strategy – Retail Marketplaces. Matt Rosenfeld is President – CRUSH, an Acadia Company. This is Part 1 of a two-part series on…

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How to Buy Programmatic Media on Amazon DSP: A Complete Guide

By Danilo de Castro Alvares | February 18, 2026

About the authors: Danilo de Castro Alvares is a Senior Retail Media Manager at Acadia. Ross Walker is the Director of Retail Media at Acadia. – Amazon DSP (Demand-Side Platform)…

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