Amazon Marketing Cloud (AMC)
can unlock powerful advertising insights, but true expertise is rare
Acadia has gained a competitive advantage for our clients by being an early adopter of Amazon Marketing Cloud – using this powerful data set to gain visibility of ad performance in areas that used to be a walled garden.
As an Amazon Marketing Cloud Services Provider we one of only 5 agencies world wide that have been recognized by Amazon for our ability to provided AMC-related services.
A successful Advertising Strategy requires use of diversified ad types across all funnels to generate sales and grow a brand.
Enter, Amazon
Marketing Cloud.
Now, it’s as if the huge database with all of those links has been made available to advertisers, making it easy to track performances across the board.
Let’s be candid: another dashboard is not going to solve your problems. Most brands are drowning in data but lacking in true insight. Some know what they should be doing, but lack the ability to execute.
Our expertise is in taking the insights and using them to test and optimize real-world advertising and conversion challenges. You need just enough data to shine a light on next steps.
We have developed a proven formula that includes PPC and DSP, powered by insights from AMC.
Just one of many use cases that we love with AMC is the ability to show the downstream impact of awareness and consideration campaigns on lower funnel PPC and DSP ads - a true picture of the path to purchase.
We can use these insights to optimize the media mix for our client partners, refining our audience targeting, timing, and frequency.
We have aggressively become experts on the Amazon Marketing Cloud to unlock Amazon’s walled garden of data.
Amazon Marketing Cloud was first released in 2020, and we quickly became obsessed with maximizing all available uses of the platform. As new features are deployed within AMC or from our ad-tech partner Pacvue, we are the first to market with new advertising strategies to get ahead of the competition.
Acadia is one of the very few solution providers that has a dedicated Analytics practice that can leverage AMC as a clean room and append a brand’s first party data. This capability allows us to jump on new developments quickly – potentially even faster than a large SaaS product roadmap.
Amazon Advanced Partner Walmart Marketplace Partner Premier Pacvue solution partner
Feel confident knowing your fastest-growing sales channel is in safe hands.
We seem different, because we are
The Modern Marketer needs a partner obsessed with helping them grow, that treats each dollar as if it were their own.
Acadia brings together rare and real expertise for brands that demand clarity and results. Learn more about our philosophy
Ready
to get started?
Turn your diminishing returns into focused growth and holistic marketing strategies.