Jared Belsky in The Internationalist: Trust, Collaboration, and Why Marketing’s Best Days May Still Be Ahead

We are excited to announce that Jared Belsky, CEO of Acadia, was recently featured in The Internationalist's Trendsetters series, in a conversation exploring trust, collaboration, and the future of the marketing industry.

The interview, published July 7, 2026, centers on Acadia's decision to return media rebates to nearly 50 clients rather than retain them as agency profit, a move Belsky frames as a matter of trust rather than economics.

"We can't all bemoan the trust gap that exists between clients and agencies if we're not willing to do our share," he said.

Beyond the rebate decision, Belsky discussed his broader vision for the industry, including a shift toward flatter organizational structures, AI-driven efficiency, and compensation models built around long-term client outcomes rather than hidden revenue streams.

He also expressed his optimism about marketing's future, arguing that emerging technology and new creative tools will create more opportunity, not less, for the next generation of marketers.

The full interview is available on The Internationalist's website.

You can also listen to the complete conversation with Jared Belsky on The Trendsetters Podcast and watch the interview on Internationalist Marketing TV.