At Acadia, we believe in honesty and transparency. That’s why when it comes to Programmatic buying, you’ll always know how your ad dollars support your marketing goals. Not only do we deliver metrics on who is engaging with your campaign—we have a dedicated in-house team working to help clients reach their unique KPI goals and stay within budget.
Acadia cross-trained professionals are just one point of difference from our competitors. Members of our biddable team are certified across all paid media channels—always up-to-date and ahead of the curve. Additionally, our cross-trained team members allow our agency to remain nimble and reallocate resources to meet the needs of our clients.
Acadia helps your display ads achieve concrete results. That means connecting the right ad to the right person. To do this, we increase ad visibility through social pages, paid search, and customer acquisition—all while driving sales to e-commerce or brick-and-mortar. Programmatic Display Advertising through social accomplish a variety of things:
- Drive in-store sales
- Increase online sales
- Launch a new product
- Build awareness
- Promote events
We use these tools to target your audience by location, behavior, demographics, connections, interest, and even custom and lookalike audiences.
Benefits (just some) of Programmatic Display
Programmatic ads allow you to reach people based on their unique interests. Define your audience by activities they do on and off Instagram and Facebook—the apps they use, ads they click, and accounts they follow. Display ads to existing customers based on their email or phone number. Want more of your current customer base? Programmatic ads enable brands to reach potential customers who are similar to your existing customers.
Other options to target your audience include:
Reach the people who matter the most to your business
Acadia believes in quality over quantity. So, we work to reach the people who matter the most to your business. Programmatic Display Advertising amplifies targeted marketing efforts by reaching customers where they are. We utilize innovative technologies like GeoFencing that deliver ads in real-time to consumers in a selected geographic perimeter. Plus, with Keyword Retargeting, Acadia places your ad directly in front of people searching for your products and services. Best of all, lead generation through Programmatic Display Advertising is available across all digital platforms.