Acadia In the News
Margot Dukes Eddy, Partner and Head of Social at Acadia, was featured in eMarketer on January 28, 2026. The article explores Threads’ recent growth and notes that while the platform is quickly gaining users, its value for marketers is still taking shape as brands experiment with how best to show up and engage. “Content that works on Facebook or Instagram would feel too produced or promotional for Threads, so ads on the platform will need…
We are proud to announce that Campaign, the global leading business media brand, announced both Acadia and Acadia’s Co-Founder and CEO, Jared Belsky, as finalists for their 2026 Agency of the Year awards. This list comprises agencies and individuals who have demonstrated breakthrough storytelling, memorable creative work, and effective media strategies across a range of categories, including creative, media, innovation, PR, and leadership. Acadia was shortlisted in the following categories: People Categories – Agency Leader,…
Jared Belsky, Acadia’s CEO and co-founder, was featured in an AdAge article published on January 12, discussing the pressures reshaping the agency landscape. Independent agencies are under pressure to scale as clients increasingly expect integrated services, a shift Belsky says is driving consolidation across the sector. He notes that recent RFPs now combine retail media, DTC, integrated media, and advanced analytics, making niche positioning harder to sustain while highlighting the challenges of merging fundamentally different…
Acadia is excited to announce that three of our clients were named to Instacart’s Fastest-Growing Emerging Brands List 2025. Instacart remains a powerful platform for emerging brands to connect with new-to-brand shoppers and drive sustained, meaningful growth. With the right strategy and partnership, brands like Nurri, Belgian Boys, and TRUBAR demonstrate what’s truly achievable. Julie Spear, Partner and Head of Retail Marketplace Services at Acadia, shared her thoughts in a post on LinkedIn. You can…
Acadia’s Ross Walker was quoted in an article in Digiday, published on January 9th, which outlines Walmart Connect’s growing investment in agentic AI for retail media. Ross points to Walmart’s scale as a key factor in its ability to compete with Amazon over time. You can read the entire article on Digiday by following this link. Read the Original Piece on Digiday
Acadia was featured in a December 15th MediaPost article announcing that Kidde, a brand building smoke alarms and other fire safety products, has consolidated its media account with Acadia, which has been appointed as omnichannel retail, media, and analytics AOR. You can read the entire article on MediaPost by following this link. Read the Original Piece on MediaPost
Acadia is honored to receive the 2025 Amazon Ads Partner Awards Challenger Brand recognition for the Americas! This award recognizes partners who help ambitious brands take on established brands through innovative strategy and creative solutions. Proud to have supported BODi in transforming their presence in the competitive fitness and nutrition space. Julie Spear, Partner and Head of Retail Marketplace Services at Acadia, shared her thoughts in a post on LinkedIn. You can read it in…
Acadia has been appointed Media and Analytics Agency of Record for Mission Pet Health, one of the largest veterinary care organizations in the U.S., operating over 840 locations across 41 states. Following a competitive RFP process, Acadia was selected for its fully integrated media approach and expertise in driving local traffic for multi-location brands. Through its proprietary AI-powered analytics platform, Acadia Analyze, the agency will provide data-driven insights to help grow Mission’s client base and…
Magic Spoon’s collaboration with Acadia delivered standout results through continuous experimentation and optimization on Shopify. With Acadia leading the brand’s CRO and A/B testing strategy, Magic Spoon saw a 29% lift in subscription opt-ins and a 9% increase in overall sitewide conversions. The partnership focused on refining customer experience – from product detail page design to in-cart UX-demonstrating how small, data-backed adjustments can drive measurable business impact. These efforts, combined with Magic Spoon’s innovative digital…
We are proud to announce that leading marketing industry publication Search Engine Land recently announced Acadia as a finalist in the 2025 Search Engine Land Awards. This year’s competition saw nearly 200 submissions from leading digital agencies, in-house marketing teams, and individuals around the world. Acadia was shortlisted in the following categories: Best Local Search Marketing Initiative – SEO Sky Zone’s Multi-Location Local SEO Success: How Acadia Delivered 15x ROI Despite Industry Decline Best B2B…
Acadia Partner & Head of Retail Marketplace Services, Julie Spear, was featured in a October 16, 2025, MediaPost Op-Ed: “Prime Days’ Lesson: Market In 3D”. Julie highlights how Amazon’s Fall Prime Day revealed a major shift in consumer behavior and marketing strategy, showing that brands can no longer rely on short-term, one-dimensional ad bursts during the event itself. ‘Following last week’s two days of Amazon Prime Day Deals, the lesson for marketers is simple: The…
Acadia was featured in a September 24th MediaPost article on our win as media and social agency of record for Perkins American Food Co. As part of this new partnership, Acadia will oversee paid search, paid social, integrated media, TikTok, and Instagram management, influencer management, studio creative, and full-funnel analytics support. The new partnership is part of a broader effort by Perkins to grow both in-store and off-premise, while carving out a “clearer voice” in…