Seth Hirsch, Head of Analytics and Partner at Acadia, is quoted in Business Wire on October 10, 2023.
Seth Hirsch discussed LiveRamp's groundbreaking identity resolution across major clouds, enabling seamless integration of pseudonymized and known data to enhance measurement and personalize advertising without extensive data movement:
“The ability to utilize LiveRamp’s technology without leaving our cloud environment is an incredible benefit, as we look to our future on Snowflake, LiveRamp will give us the tools to streamline how we onboard data to cloud data warehouses, target audiences broadly across the ecosystem, and improve measurement outcomes for our clients without having to move data between environments.”
Read the full article: “LiveRamp Debuts Clean Room Native Activation and Enhanced Identity Resolution Across All Major Clouds” in Business Wire on October 10, 2023.