Acadia In the News

Some advertisers are doubling their Amazon spends at the expense of Meta and Google. Here’s what’s driving the change.

In an article published March 12, 2024 in Business Insider, Acadia’s Retail Media Team Lead, Ross Walker, was quoted on how Amazon’s advertising-tech disruption challenges industry giants Google and Meta. Ross highlighted Amazon’s growing advertising-tech ambitions and their impact on competitors like Google and Meta. He noted that Amazon is now effectively using its data…


Some advertisers are doubling their Amazon spends at the expense of Meta and Google. Here’s what’s driving the change.

In an article published March 12, 2024 in Business Insider, Acadia’s Retail Media Team Lead, Ross Walker, was quoted on how Amazon’s advertising-tech disruption challenges industry giants Google and Meta. Ross highlighted Amazon’s growing advertising-tech ambitions and their impact on competitors like Google and Meta. He noted that Amazon is now effectively using its data…


Acadia Wins 2024 AdAge A-List Performance Marketing Agency of the Year

Acadia is proud to announce that we’ve been named 2024 AdAge A-List Performance Marketing AOY. You can read more about this award recognition from AdAge. Acadia in the inaugural recipient of AdAge A-List Performance Marketing AOY. This brand new award from AdAge highlights agencies who take holistic and unique approach to what performance marketing can…


Acadia Wins 2024 AdAge A-List Performance Marketing Agency of the Year

Acadia is proud to announce that we’ve been named 2024 AdAge A-List Performance Marketing AOY. You can read more about this award recognition from AdAge. Acadia in the inaugural recipient of AdAge A-List Performance Marketing AOY. This brand new award from AdAge highlights agencies who take holistic and unique approach to what performance marketing can…


Acadia Google Premier Partner Status

Acadia is proud to announce that once again we have been named a Google Premier Partner for 2024. Acadia first reached Premier Partner status in 2023. This partner status means Acadia is in the top 3% of all companies participating in the Google Partner program and is considered a Google Ads expert to clients and…


Acadia Google Premier Partner Status

Acadia is proud to announce that once again we have been named a Google Premier Partner for 2024. Acadia first reached Premier Partner status in 2023. This partner status means Acadia is in the top 3% of all companies participating in the Google Partner program and is considered a Google Ads expert to clients and…


Campaign US reveals 2024 class of Inspiring Women

Acadia is very proud to announce that Julie Spear, Partner, Head of Retail Marketplace Services, has been named as an honoree in the 2024 Campaign US class of Inspiring Women. Julie was honored in the Making Media Matter category. You can read more about the entire class of 2024 here on Campaign US. “I love…


Campaign US reveals 2024 class of Inspiring Women

Acadia is very proud to announce that Julie Spear, Partner, Head of Retail Marketplace Services, has been named as an honoree in the 2024 Campaign US class of Inspiring Women. Julie was honored in the Making Media Matter category. You can read more about the entire class of 2024 here on Campaign US. “I love…


How European Wax Center Is Using Acadia To Get Off ‘Retail Island’

In an article published Feb 1, 2024 in Modern Retail, Acadia’s CEO Jared Belsky and Carly Tietzer, European Wax Center’s VP of Marketing, talks about the benefits of consolidating efforts within a single agency and how brands need to free their budgets from “Retail Island.” You can read highlights from the article below.  Digital marketing…


How European Wax Center Is Using Acadia To Get Off ‘Retail Island’

In an article published Feb 1, 2024 in Modern Retail, Acadia’s CEO Jared Belsky and Carly Tietzer, European Wax Center’s VP of Marketing, talks about the benefits of consolidating efforts within a single agency and how brands need to free their budgets from “Retail Island.” You can read highlights from the article below.  Digital marketing…


Acadia named Media Agency of Record for European Wax Center

Acadia is proud to announce that we have been named Media Agency of Record for European Wax Center (EWC). This scope includes all work related to Retail Media, Search, Paid Media and Analytics.  “By bringing all the different channel and budgeting silos now into one place, we can ensure that for our client that not…


Acadia named Media Agency of Record for European Wax Center

Acadia is proud to announce that we have been named Media Agency of Record for European Wax Center (EWC). This scope includes all work related to Retail Media, Search, Paid Media and Analytics.  “By bringing all the different channel and budgeting silos now into one place, we can ensure that for our client that not…


Acadia has been named 2023 Independent Agency of the Year by MediaPost

Acadia  has been named Independent Agency of the Year by MediaPost for 2023. This is another significant milestone in growth of Acadia. Acadia is one of eight recipients of MediaPost’s annual awards and will be recognized in person for the achievement in early 2024. You can read the full profile from MediaPost  published on January 28,…


Acadia has been named 2023 Independent Agency of the Year by MediaPost

Acadia  has been named Independent Agency of the Year by MediaPost for 2023. This is another significant milestone in growth of Acadia. Acadia is one of eight recipients of MediaPost’s annual awards and will be recognized in person for the achievement in early 2024. You can read the full profile from MediaPost  published on January 28,…


Kiri Masters is Sold on the Retail Media Space for the Long Haul

Kiri Masters, Head of Retail Marketplace Strategy at Acadia, was featured in a recent article from mediavillage.com. Kiri will be speaking at the ANA Media Conference. She was recently recognized in Ad Age 40 Under 40, and a Top Retail Influencer. She discusses her journey in the Retail Media space and emphasizes the rapid growth…


Kiri Masters is Sold on the Retail Media Space for the Long Haul

Kiri Masters, Head of Retail Marketplace Strategy at Acadia, was featured in a recent article from mediavillage.com. Kiri will be speaking at the ANA Media Conference. She was recently recognized in Ad Age 40 Under 40, and a Top Retail Influencer. She discusses her journey in the Retail Media space and emphasizes the rapid growth…


Amazon Hopes to Dominate the World of Streaming Ads. It Faces Some Challenges Along the Way.

Jared Belsky, CEO and Co-Founder at Acadia, was featured in a recent article from The Wall Street Journal. Jared Belsky, the co-founder and CEO of Acadia, was mentioned in the article for emphasizing the importance of Amazon Prime winning over nonendemic brands-those that don’t already sell products on Amazon-such as Mercedes, Chipotle, and Allstate, to…


Amazon Hopes to Dominate the World of Streaming Ads. It Faces Some Challenges Along the Way.

Jared Belsky, CEO and Co-Founder at Acadia, was featured in a recent article from The Wall Street Journal. Jared Belsky, the co-founder and CEO of Acadia, was mentioned in the article for emphasizing the importance of Amazon Prime winning over nonendemic brands-those that don’t already sell products on Amazon-such as Mercedes, Chipotle, and Allstate, to…


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