amazon
Why Videos Are Amazon Listings’ Secret Weapon
Connor DeBruin is the Head of Performance Creative. Ken Beemer is the Director of Retail Client Growth at Acadia. Want to know the secret weapon to more sales and better…
Read MorePremium Amazon Display Supply – What Brands Need to Know
Ross Walker is a Paid Media Team Lead at Acadia. Danilo de Castro Alvares is a Retail Media Manager at Acadia. On November 1st Amazon introduced premium supply on DSP…
Read MoreAmazon Fee Updates: How Much They Actually Impacted Brands’ Cost Structure
Armin Alispahic is the Retail Marketplace Services Lead at Acadia. Jordan Ripley is the Director of Retail Operations at Acadia. It’s been a year of change for Amazon sellers, and…
Read MoreAmazon Prime Big Deal Day 2024 Recap
Amazon Prime Big Deal Days 2024: The Results With only three weeks of lead time, Prime Big Deal Days was an unexpected addition to Amazon brands’ calendars when it was…
Read MoreAmazon is Terminating Vendor Agreements During Peak Season: What It Means For Brands
Amazon recently surprised a number of Vendors, letting them know that they would be terminating their agreements in the middle of peak season. While this feels sudden given the notice…
Read MoreIs Amazon Direct Fulfillment a Good Fit For My Brand?
On a recent episode of the eCommerce Braintrust Podcast, host and head of retail marketplace services at Acadia Julie Spear Spoke with Retail Account Manager Julien Pereira on the topic,…
Read MoreWhy Retailers Shouldn’t Charge Brands for Media Analytics
https://acadia.io/wp-content/uploads/2024/04/Damiano-and-Ross-Hot-take.mp4 Amazon has inspired an entire industry to rethink the way it works. Its closest competitors, including Walmart, Target and Kroger, have borrowed from the Amazon playbook in order to…
Read MoreNew Amazon Marketing Cloud Capabilities
On a recent episode of the eCommerce Braintrust Podcast, host and Acadia’s Head of Retail Marketing Place Services, Julie Spear spoke with Ross Walker, retail team lead at Acadia about…
Read More2024 Amazon Seller Logistics Programs Overview
On a recent episode of the eCommerce Braintrust Podcast, host and Acadia’s Head of Retail Marketing Place Services, Julie Spear spoke with Armin Alispahic, operations team lead for the retail…
Read MoreAgency vs Software: What’s the best solution to manage your brand’s Amazon and Retail Marketplace channels?
In the ever-evolving world of digital retail, brands face a daunting choice when seeking support for their Amazon and other retail marketplace operations: should they partner with an agency or…
Read MoreWhat is the “Incrementality” of Amazon DSP? Two different approaches, two vastly different outcomes
It makes me feel old to say that Amazon’s DSP (demand side platform) has been around for over 10 years now. As the platform matures over the years, Amazon has…
Read MoreThe Trouble with the Reseller Model for brands selling on Amazon
In the swiftly evolving landscape of e-commerce, Amazon stands as a colossus—offering brands a platform of unmatched reach but accompanied by an array of challenges and complexities. As such, companies…
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