SEO
SEO Is Dead! Fact or Fiction?
If you have been in the digital marketing industry for a little while, you may have heard some claims being made that “SEO is Dead”. There are over 5 billion…
Read MoreHow To Use SEO Keywords: A Beginner’s Guide
SEO, or search engine optimization, is the process of bettering your company’s website and online presence in order to increase your organic rankings in Google. There are many methods that…
Read MoreHow To Optimize Your Google Product Feed for Organic Listing
History of Google Shopping Realizing that many of the searches on Google had shopping intent, Google created Google Shopping in 2002, formerly known as Google Products Search and Froogle, to…
Read MoreEcommerce Opportunities for Small Business – Google Makes It FREE To Sell in Shopping Results
With physical stores closed during the coronavirus pandemic, e-commerce has become a lifeline for retailers who otherwise previously relied on foot traffic. While digital commerce presents an opportunity for struggling…
Read MoreThe Lowdown on UTM Tracking
See where your customers are coming from First thing’s first, what are we even talking about when we say “UTM”? UTM stands for Urchin Tracking Method and it’s a simple…
Read More5 Steps To Make Sure Your Website Is ADA Compliant
If you ever get an email stating that you’re being sued because your website isn’t ADA compliant, first thing’s first, do not freak out! The internet is a hotbed for…
Read MoreUnnatural Backlinks: How To Know When To Disavow Links
Just like how you wouldn’t want your business to be associated with a deceptive, untrustworthy person in real life, you don’t want your business website to be linked to a…
Read MoreWhat To Consider When Changing Your Domain Name
A rose by any other name would still smell as sweet, but if you don’t know its name how the hell are you going to Google it? Your company’s name…
Read MoreWhat Is Voice Search and How Is It Impacting You?
Who has the ability to research a purchase by first searching thousands of websites, reviewing prices and features, and analyzing reviews to determine the best products or services, all in…
Read More