Amazon Account Management
How To Add Products On Vendor Central Using Templates
When launching new products on Amazon, Vendors need to ensure that Amazon has all of the correct SKU info before an initial Purchase Order is placed. Failing to add the product correctly to Vendor Central may result in costly delays.
Read MoreAmazon Sponsored Display vs DSP
In today’s article, Stefan breaks down the fundamentals of both ad types and why brands should consider folding them into their Amazon advertising strategy.
Read MoreAmazon Brand Registry FAQ
Brand registry on Amazon is a murky topic. Every brand wants more control of their products on the marketplace, but few know how to properly leverage the tools at their disposal!
Read MoreAmazon Suppressed Listing Troubleshooting Guide
Are you complying with Amazon’s standards when creating product detail pages? Low quality or missing information may cause your listings to become suppressed – a purgatory state between active and suspended.
Read MoreHow To Calculate Customer Lifetime Value On Amazon
Calculating Customer Lifetime Value (CLV) across all sales channels allows you to identify opportunities & challenges for your brand, but Amazon does a good job hiding customer details & order information.
Read MoreWhich Amazon Promotions Work Best?
Running bloated and costly promotions on Amazon will inevitably end up hurting your profit margins.
Read MoreAmazon DSP Retargeting – The First 30 Days
When a potential customer is finally ready to make a purchase, are you confident that your brand will be front of mind?
Read MoreAmazon Livestream Overview For Brands
Amazon Live allows you to broadcast directly to millions of Amazon shoppers, helping them better understand your brand and product line in a highly saturated market.
Read MoreUsing Google Search Advertising To Boost Amazon Sales
We had a chat with Danica Petrovic, Bobsled PPC Specialist, about the specifics of creating Google Search Advertising PPC campaigns that will deliver Google traffic to your Amazon listings.
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