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Posts by Paula Ersly

Why Every Mid-Market Marketer Needs to be Thinking About TikTok Now

By Paula Ersly | October 4, 2022

I saw a statistic recently that consumers are watching more minutes of TikTok a week than they are Netflix. The following evening I proceeded to make myself into the perfect case study by scrolling on TikTok so long that the app itself triggered a warning asking me if I might like to stop scrolling and…

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