amazon
Acadia is an Amazon Advanced Partner
Each year, Amazon recognizes the accomplishments of top-performing digital advertising partners globally by awarding Advanced Partner status as part of the Amazon Partner Network program. As an Amazon Ads advanced…
Read MoreNew Amazon FBA Fees in 2024 Could Cost Sellers Big Time – Are You Prepared?
Amazon is set to implement several significant changes to its fee structure for sellers on Seller Central, which will impact various aspects of selling on the platform. This is a…
Read MoreBlack Friday/ Cyber Monday Recap: A Strategic Approach Yields Record-Breaking Sales
As we unpack the frenzy of Black Friday and Cyber Monday (BFCM), I’m excited to share some insights and strategies that not only led to incredible sales for our clients…
Read MoreRunning Ads on Amazon Fresh, Whole Foods, and Amazon Is Wildly Different – Here’s How to Make It All Work
Whole Foods, Amazon Fresh, and Amazon.com. All retail channels owned by the same company, which just so happens to be the 3rd largest advertising platform in the world. So advertising…
Read MoreHow selling on the Walmart Marketplace is different to selling on Amazon
Walmart is becoming an enticing growth opportunity for many brands who sell on Amazon. Walmart has been aggressively growing its marketplace capabilities including advertising improvements, rich product pages, and its…
Read MoreAligning Sales and Marketing Orgs to Prepare for an Ecomm Future
This is a summary of an interview from the Ecommerce Braintrust podcast. Kiri Masters, Acadia’s head of retail strategy, speaks with Ben Galvin, Vice President of Sales, National Accounts at…
Read MoreTwo Ways Amazon Is Making It Harder For Smaller Brands To Succeed – And What To Do Now
Kiri Masters is the Head of Retail Strategy at Acadia. Amazon wants to be the everything store, and while that path is paved with the hundreds of thousands of small…
Read MoreYes, it’s August. But peak season prep starts now
Kiri Masters is the Head of Retail Strategy at Acadia The peak shopping season has morphed and molded into a new shape: one that’s longer, lumpier, and in some sense…
Read MoreAI on Amazon: how brands can prepare to index their products in AI chat results
Job postings on Amazon’s website earlier this year show that Amazon has plans to add generative AI to its shopping experience. “We’re working to improve shopping on Amazon using the…
Read MoreWhich Amazon Vendor Marketing Programs Are Worth It?
Armin Alispahic is a team leader for Acadia’s retail marketplace services. For brands, there’s always a new program that Amazon’s Vendor Managers and Advertising Account Executives want to sell you…
Read More3 Reasons Why Premium Brand and Product Content Is Essential on Amazon
Julian Galindo, Retail Account Manager at Acadia For brands selling on Amazon, there is a huge opportunity to create unique and engaging brand experiences that will help them stand out…
Read MoreFour Strategies We’re Using To Help Our Clients Win on Amazon Prime Day 2023
Logan Nielsen is a senior retail marketplaces sales development manager at Acadia. Amazon Prime Day 2023 is quickly approaching. Are you ready? The summer retail holiday can offer brands…
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