Posts by Team Acadia
How To Leverage Facebook Groups for Your Brand
If you have a Facebook account, it’s more than likely that you are already a Facebook group member, and if not, you know someone who is. Research has shown that…
Read MoreHow To Grow Your YouTube Audience
Is there a better way to learn how to take advantage of a platform than right from the source’s mouth? YouTube recently released a video featuring Rachel Alves that gives…
Read MoreHow Augmented Reality Is Changing the Game
As the use of the Internet and social media become more and more prominent in everyday life, companies are searching for new ways to reach their customers. Online shopping has…
Read MoreHow To Establish Thought Leadership On LinkedIn
What is thought leadership, and why should you care about it? A thought leader gives unique guidance, influences those around them, and inspires others to innovate. According to their expertise…
Read MoreMarketing to a New Generation of Consumers
Generation Z has a significant impact on Millennials and Generation X’s purchasing decisions. Gen Z influences their parents on purchases they want and Gen X is listening carefully to what…
Read MoreThe Importance of Personalized Marketing
The way marketers connect with their target audience is evolving to meet consumer preferences. Through personalized marketing, you can interact with your followers and customers in ways that create a…
Read MoreA Beginner’s Guide to Chatbots
Technology is constantly changing and has affected how companies deliver customer service. In addition to in-person, phone, email, and direct message customer service, we have now added chatbots to the…
Read MoreWhat To Expect From Google in 2021
With the second week of February rolling in, the new year is officially in full swing. And with a new year, comes new expectations from Google moving forward. 2020 wasn’t…
Read MoreHow Restaurant Chains Are Leveraging Big Data To Serve Up Revenue
When you think of “big data” you probably think of “big business” like Amazon and Google. However, every industry can benefit from big data, and the restaurant business is no…
Read MoreThe Importance of Customer Privacy & Security
It seems nary a quarter goes by without news breaking of a major data security breach that exposes personal and financial customer information. Consumer frustrations surrounding these breaches – as…
Read MoreAmazon Frustration Free Packaging Overview
Frustration-Free Packaging (FFP) is a small part of Amazon’s overall push towards better sustainability. The program involves implementing recyclable packaging for ASINs sold on Amazon.
Read MoreAn Introduction To Instacart For Brands
CPG brands have been blown away by the rise of Instacart since COVID hit. There’s an urgent desire for more information about how to approach Instacart from a strategic perspective.
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