Posts by Team Acadia
Retail Media: A New Budget Allocation Model
Which channels are worth it? What channels will end up being a waste of time? What should be funded first?
Read MoreSo Your Amazon VM Disappeared – Now What?
In one of the most recent podcast episodes, Bobsled’s Olivera Bojovic spoke with Kiri Masters about these particular obstacles that more and more brands are facing on Vendor Central.
Read MoreInstacart Strategy for Brands in 2022
Bobsled advertising expert Matteo Bizon’s insights on the fundamental aspects of marketing and selling your products on Instacart in 2022.
Read More7 Critical Challenges for Omnichannel Brands in 2022 – Webinar Recap
In late October, Bobsled CEO Kiri Masters introduced brands and prospective Amazon sellers to key priorities for the new year with “7 Critical Challenges for Omnichannel Brands in 2022”.
Read MoreLift361 and ShopFluency Are Now Part of Acadia
Acadia acquires sophisticated data, analytics and 1P data segmentation capability to benefit its Mid-Market clients seeking to grow and win in their markets. Today we are very proud to announce…
Read MoreMost Useful Tools and Software for Amazon Sellers
The right marketing software can set any brand up for success. Choosing the perfect program to help sellers with PPC and non-PPC marketing campaigns is imperative for substantial growth. With so many new Amazon FBA toolkits for sellers entering the market each week, it’s getting harder to choose the best one.
Read MoreAmazon Vs. DTC Vs. Retail Stores: Tipping the Balance in Beauty
The beauty industry is one of the fastest-growing – and fastest-changing – industries in the world. Brands that are looking to nurture major success with the sale of health products and cosmetics should consider the platform that is continuously favored by the world’s shoppers.
Read MoreAmazon Keyword Bidding Strategy – 7 Tips & Tricks
Every ad campaign is unique, and it may be necessary to implement different strategies depending on which phase of the campaign is being pushed. A general understanding of keywords and why you need them can help you determine which approach to take at any given time.
Read More8 Amazon Q4 Predictions For Late 2021
Q4 is without question the most hectic quarter, and brands are on tenterhooks as they look to prepare for an unpredictable season. The time to plan for Q4 is now, and Bobsled’s experts have identified 8 predictions that will help you win big through to the end of the year.
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