amazon
Amazon Hikes US Fees in 2026: What Sellers Need to Know
✍️ Tamara Vukovic is a Retail Marketplaces Account Operations Manager at Acadia. Amazon’s 2026 fee updates take effect on January 15, bringing another round of FBA and referral fee adjustments.…
Read MoreOmnichannel Budget Allocation in the Age of Retail-Agnostic Shoppers
✍️ About the Authors: Ross Walker is the Retail Media Team Lead at Acadia. | Damiano Ciarrocchi is a Senior Retail Media Manager at Acadia. – – – Retail…
Read MoreOLV: The Hidden Gem of Your Marketing Mix
If you’ve been running Amazon ads for more than a few quarters, you’ve probably felt the squeeze. Sponsored Products are more expensive than ever. Sponsored Brands and Streaming TV have…
Read MoreAmazon DSP 2.0: The New Approach for Sustainable Growth on Amazon
✍️ About the Author: Pat Petriello is the Director of Retail Marketplace Strategy at Acadia and a Thought Leader in the eCommerce space. Most brands are still treating Amazon DSP…
Read MoreThe Full Guide to Selling Grocery & Gourmet Foods on Amazon
More and more consumers are looking online for household purchases, rather than battling the stores. Groceries and household essentials sold over $100 billion in gross sales in 2024. This presents…
Read MoreHow AMC Audiences Will Boost Your ROAS and Efficiency
🎧 We also published a podcast episode about this topic. Listen here! Since its debut at Unboxed last October, the AMC audience integration into Sponsored Ads has gained a lot…
Read MoreThe Amazon DSP Playbook: Advanced Tactics for Maximum Growth
✍️ About the Author: Pat Petriello is the Director of Retail Marketplace Strategy at Acadia and a Thought Leader in the eCommerce space. – – – Much has changed in the…
Read MorePrepare for Prime Day 2025: A New Game Plan for Your Ad Strategy
🎧 On the go? Listen to this roundup in audio format. Prime Day 2025 isn’t about spending more — it’s about targeting smarter. Precision is the name of the game this…
Read MorePrepare for Prime Day 2025: Operational, Promotional, and Organic Tactics
🎧 On the go? Listen to this roundup in audio format. There’s no such thing as a peaceful Prime Day. Once it begins, there’s not much you can do but ride…
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