Posts by Scott Walldren
SEO Customer Journey: Connect with Your Customers Through Google Better
In a blog published on Jul 22, 2024 Google announced that its long awaited plan to deprecate 3rd-party cookies on Chrome is likely not happening. The blog stated that…
Read MoreUnveiling Google’s Secrets: How the Latest Leak Changes the SEO Game
Google’s recent documentation leak offers rare insights into its search algorithms. Shared by Rand Fishkin and analyzed by Michael King, these findings can reshape our SEO strategies. Here are the…
Read MoreNavigating Google’s March 2024 Core and Spam Updates
The Landscape Shifts Again In the immortal words of Whitesnake, ‘Here I go again on my own.’ That’s the feeling many SEO professionals have after Google’s March 2024 Core and…
Read MoreTechnical SEO Checklist: Under the Hood of High-Performing Websites
Imagine setting off on a journey, the road stretching before you, clear and inviting. The vehicle you’re in is a marvel of modern engineering—a blend of technology and design so…
Read MoreSEO: The Unseen Backbone of Digital Success
The Imperative for Integrated SEO In the relentless pace of the digital era, the power of a robust online presence is undisputed. Marketing strategies are often heralded as the champions…
Read MoreThe Future of SEO: Ethical Practices and AI Integration in 2024
As we approach 2024, the digital marketing and SEO landscape is undergoing significant transformations. The sudden firing and rapid reinstatement of Sam Altman from OpenAI along with the latest updates…
Read MoreGoogle Perspectives: Impact on SEO & Social Media
Introduction The digital landscape is in perpetual flux, and Google’s recent announcement of Perspectives at Google I/O only underscores that. Their newest offering, Google Perspectives, is recalibrating the SEO and…
Read MoreGoogle Helpful Content Update: Making Sense of the September 2023 Update
For many digital marketers, the rollercoaster of 2023 is reminiscent of Al Pacino’s iconic line from The Godfather III, “Just when I thought I was out, they pull me back…
Read MoreWhat You Need to Know About Google’s August 2023 Core Update
Scott Walldren is the Head of SEO at Acadia Introduction Every few months, the digital landscape experiences seismic shifts courtesy of Google’s core updates. As Google’s August 2023 core update…
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