Acadia In the News

Magic Spoon Drives Subscription Growth with Acadia’s CRO Expertise
November 4, 2025

Magic Spoon’s collaboration with Acadia delivered standout results through ecommerce CRO services , continuous experimentation and optimization on Shopify that drove a 29% lift in subscription opt-ins and a 9% increase in overall sitewide conversions. The partnership focused on refining customer experience – from product detail page design to in-cart UX-demonstrating how small, data-backed adjustments can drive measurable business impact. These efforts, combined with Magic Spoon’s innovative digital strategy, have positioned the brand for continued…

Acadia Named 2025 Search Engine Land Awards Finalist
October 22, 2025

We are proud to announce that leading marketing industry publication Search Engine Land recently announced Acadia as a finalist in the 2025 Search Engine Land Awards. This year’s competition saw nearly 200 submissions from leading digital agencies, in-house marketing teams, and individuals around the world, and Acadia’s recognition places it among the top performance marketing agencies competing at a national level. Acadia was shortlisted in the following categories: Best Local Search Marketing Initiative – SEO…

MediaPost Op-Ed: Prime Days’ Lesson – Market In 3D
October 17, 2025

Acadia Partner & Head of Retail Marketplace Services, Julie Spear, was featured in a October 16, 2025, MediaPost Op-Ed: “Prime Days’ Lesson: Market In 3D”. Julie highlights how Amazon’s Fall Prime Day revealed a major shift in consumer behavior and marketing strategy, showing that brands can no longer rely on short-term, one-dimensional ad bursts during the event itself. ‘Following last week’s two days of Amazon Prime Day Deals, the lesson for marketers is simple: The…

Acadia Featured in MediaPost for Winning Perkins Family Restaurants Media, Social AOR
September 25, 2025

Acadia was featured in a September 24th MediaPost article on our win as media and social agency of record for Perkins American Food Co. As part of this new partnership, Acadia will oversee paid search, paid social, integrated media, TikTok, and Instagram management, influencer management, studio creative, and full-funnel analytics support. The new partnership is part of a broader effort by Perkins to grow both in-store and off-premise, while carving out a “clearer voice” in…

Acadia Named Winner of the 2025 US Search Awards
September 18, 2025

Acadia is excited to announce we have been named the winner of the 2025 US Search Awards ‘Best SEO Campaign’ for our work with European Wax Center. The challenge facing EWC was declining organic visibility and rising competition from DIY devices and low-cost providers. European Wax Center needed a partner to transform its enterprise SEO foundation into a scalable growth engine across 1,100+ locations. The goal was to drive qualified appointment bookings and organic revenue…

Acadia Named Finalist In Amazon Ads Partner Awards
September 15, 2025

We are proud to share that we were recognized as an Americas finalist in the Challenger Award category from the 2025 Amazon Ads Partner Awards. Our work with sports nutrition brand The Beachbody Company was selected for our use of AMC to create a full-funnel strategy that drove NTB growth in an uber-competitive market, the kind of strategy we build across all clients at Acadia, a full service digital marketing agency. See all the Amazon…

Paula Ersly In AdAge: Why Absurdity Works for Gen Z on Social
August 29, 2025

We’re proud to share that Paula Ersly, Head of Social Strategy at Acadia, has been featured in AdAge in a thought-provoking article exploring why absurdism has become the dominant language of Gen Z on social platforms. The feature highlights six strategies brands can use to thrive in this landscape, including: Dropping polished perfection for playful, lowbrow creativity Building secret-club-style communities rather than traditional marketing channels Trusting younger creatives to tap into Gen Z’s ever-evolving cultural…

Acadia Recognized as a Finalist in Two US Search Awards
July 21, 2025

We are thrilled to announce that Acadia has been named a finalist for two categories at the 2025 US Search Awards: Best Local Campaign (SEO) for our work with Sky Zone (Overcoming The Turbulence: Scaling Local Impact One Market at a Time, Leading to a 20x ROI) Best SEO Campaign for our work with European Wax Center (Waxing Everywhere All at Once: Driving over 20x ROI Across 1,100 Locations) We’re honored to be recognized among the best…

Acadia Featured in MediaPost for Bold “Bite Me” Campaign with TRUBAR
July 21, 2025

We are proud to announce that on July 18, 2025, Acadia was featured in MediaPost for our work on TRUBAR’s “Bite Me” campaign. The article highlights the unapologetic, attitude-filled creative direction and strategic execution behind TRUBAR’s brand refresh. The campaign, which launched across digital and social channels through a partnership with Acadia, a digital marketing and advertising agency, showcases TRUBAR’s voice and mission to challenge conventional snack branding and offer nutrition with indulgence. Margot Dukes…

Margot Dukes Eddy Featured in Digiday for Rethinking Social Creative at Acadia
June 16, 2025

We’re proud to share that Margot Dukes Eddy, Partner and Head of Social at Acadia, was featured in Digiday for leading the shift in how brands approach social creative-integrating media, strategy, and production under one roof. The piece highlights how Acadia’s agile, impact-focused approach is helping brands like TruBar and Perkins drive performance, the kind of work that puts Acadia among the top digital marketing agencies for brands seeking creative and media under one roof.…

Margot Eddy Recognized in AdAge as a Top Leader Driving Personalization Through AI and Tech
April 28, 2025

We’re proud to share that Margot Dukes Eddy, Partner and Head of Social at Acadia, was featured in Digiday for leading the shift in how brands approach social creative-integrating media, strategy, and production under one roof. The piece highlights how Acadia’s agile, impact-focused approach is helping brands like TruBar and Perkins streamline creative and media to drive performance and engagement. You can read the full article in Digiday below, along with Margot’s LinkedIn reflection on…

AdWeek: 2025 Media Plan of the Year Jury Announced
April 28, 2025

We’re thrilled to announce that Jared Belsky, CEO and Co-Founder of Acadia, will be a part of the judging panel for Adweek’s 2025 Media Plan of the Year Awards. The panel will select winners across 28 categories, including the best campaigns, the best use of emerging technologies, and the best use of media by channel. Acadia’s recognition in this jury announcement is a reflection of the caliber of work top digital marketing agencies are producing,…

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